Ready to get your products featured in the press to grow your business?

Want to boost your chances of getting featured in
Christmas gift guides and articles?

The Christmas PR Project is a 6 month membership to help you maximise your chances of getting featured in Christmas press by giving you the information and tools you need, SAVING YOU TIME and GIVING YOU CONFIDENCE to effectively pitch your products to journalists

Here's what you get

Real time Christmas
Press Requests

Details of Christmas gift guides and features including editorial contact with email address and deadline.

Reactive Email
Pitch Templates

Two copy and paste email templates to help you respond to press requests for product suggestions, and expert comment and tips

How To Respond To A Press Request Mini-Masterclass

A 30 minute mini-masterclass teaching you everything you need to know to confidently pitch.

Private
Facebook Group

A dedicated space for group support with monthly Q&As and celebrating the press coverage wins.

Christmas gift guides and articles are published across print , online and broadcast media each year. If featured, a brand will benefit from increased visibility, exposure to new audiences and potential sales.

"Working with Louise in the Christmas PR Project, was just what my business needed to get my Christmas gifts featured in the press. The amount of PR requests which came through was phenomenal. Awesome Botanical was featured in The Green Parent, The Sun’s SnapChat, Zoella blog, Archant Christmas Supplement, and more which bought in extra sales over the festive season.
I've already signed up for this year!"

Natalie Dawson, Awesome Botanical

Where members got featured last year...
Stylist ~ Daily Express ~ Zoella blog ~ The Independent ~ The Green Parent
Pick Me Up! ~ Chat ~ My Weekly ~ Heart ~ Baking Heaven ~ Best
Your Home ~ Homestyle ~ House Beautiful

Choose your membership package...

You've got this! Receive and respond to the Christmas press requests. You've access to mini trainings and email templates to help you plus monthly q&a sessions in the private Facebook group.

If you want some extra guidance, this 1:1 email support package is for you. Contact team Louise Cox PR with your pitches for feedback before sending to the journalists, ask advice on products to pitch or images to send.

Sit back and let team Louise Cox PR handle your reactive Christmas PR for you. With this done for you service we'll select relevant products that you have and respond to the journalist on you behalf.
You still get access to the fab trainings!

Course Pricing

  • Bronze
    6 payments of

    £37

    per month
  • Christmas Press Requests
  • How To Respond To A Press Request Mini-Masterclass
  • How To Create A Cut Out Image Walkthrough Video
  • Email Pitch Templates & Checklist
  • Private Facebook Group
  • Q&A Sessions
  •  
  • Buy Now
  • Silver
    6 payments of

    £97

    per month
  • Everything in Bronze
  • PDF Christmas PR Planner
  • Email Support
  •  
  • Buy Now
  • Gold
    6 payments of

    £297

    per month
  • Everything in Silver
  • 45 minute 1:1 zoom call so we can understand your business
  • Replying to requests on your behalf
  •  
  • Buy Now

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In the world of PR, Christmas starts in June. You're probably thinking "What??? No way, that's so early" but magazines have lead times. This is the amount of time the magazine needs to gather information, get articles written and the magazine printed before it hits the shelves.

For monthly magazines, like Prima, Elle decoration and Cosmopolitan this is usually three months but when it comes to the festive season it's SIX months! Why? Because, Christmas is the biggest event of the year and magazines cover everything from decorating the home to cooking the turkey, gift ideas, mental wellbeing, party fashion and everything in-between, so they need the extra months.

Hello, I'm Louise!

I love helping small businesses get seen and shine in the media spotlight to help raise the profile of their brand and grow the business. I'm Chartered Institute of Public Relations qualified and have 15 years experience working with a variety of businesses from skincare, to jewellery, chocolate and home fragrance. I specialise in product PR – getting products featured on the editorial pages of magazines, newspapers and online media and my clients have been seen in the likes of Cosmopolitan, Woman & Home, Vogue, Country Living and Daily Mail.

I have also owned numerous product based businesses, so understand exactly what it takes to make everything come together and work!

I live in Bedfordshire with my boyfriend and dogs, Dot (in the photo with me!) and Bert. I drink a  lot of coffee, have a love of pizza and Prosecco, Formula 1, chick lit and rom coms.

Frequently Asked Questions (FAQ)

Christmas requests have already started to come in and they will continue to do so until mid Decemember.

I contact publications to get the details of the Christmas Gift Guides. I share them with you if the publications is happy for me to do so.

The requests will be for national and some regional publications including print and online media. Last year requests included Prima, Cosmopolitan, Stylist, Sew, delicious., BBC Gardeners World, Mailonline and Closeronline.

Unfortunately not. I will contact a diverse range of titles and the requests are dependent on the publication providing me with the details of the gift guides.

They are put into the course area, posted in the dedicated private Facebook and an email will be sent daily with all requests.

Press coverage is never guaranteed. However The Christmas PR Project will ensure you are pitching your products to the journalists compiling Christmas Gift Guides and that is half the battle!

The level of support is tailored to the package that you choose.
Bronze - You get notified of the press requests as they happen, receive pitch email templates, PR line sheet templates, an image guide, along with a dedicated Facebook Support Group where I will be able to answer questions.
Silver - Includes all features of Bronze, plus Email Support with Louise Cox PR to check your pitches or help with product suggestions.
Gold - Includes all features of Silver, and includes a 45 1:1 zoom call to get to know your business and handling of responses to press requests on your behalf. Sit back and let team Louise Cox PR handle it for you. 

Until 31 December 2022.

LOUISE COX PR

Helping product based businesses master the PR process so they can get featured in the press to reach new audiences and grow their business.

All photography, thanks to Louise Young Photography

CONTACT US