“An investment in knowledge pays the best interest.”

Benjamin Franklin

Self-Study Courses & Memberships

Get PR ready in 7 days - £17

  • Do you want to get your products featured in magazines to reach new customers but you’re unsure if your business is ready and where to start? Are you confused by how magazines work? Is creating cut out images for PR giving you a headache?
  • This mini-course is going to show you exactly how to get PR ready in just 7 days, so you can feel confident to take the next step and start doing your own PR.
  • Includes making sure your website is optimised for PR attention, you know how magazines work and have the right images.

Christmas PR Project - from £37 a month, for 6 months

  • Christmas gift guides are published across print and online media each year and if featured, a brand can benefit from increased visibility, exposure to new audiences and sales.
  • If you want to boost your chances of getting featured the Christmas PR Project is a 6 month membership to help by giving you the information and tools you need to pitch your products.
  • You'll get details of Christmas Gift Guides including the editorial contact, theme for the guide and deadline for print and online publications, reactive PR pitch email template, PR Line Sheet template and dedicated Facebook group with Q&A sessions.

The Product PR Course - enrolling soon

  • If you’ve ever flicked through a magazine and thought, “I’d love to see my products on these pages but I’m not sure where to start” then this course is for you.
  • Using my unique R.I.P.P system which takes you step by step through the process of pitching products to the press that includes building finding journalist contact details, what to write in pitch emails and PR planning.
  • Bonuses include Get PR ready in 7 days, my proven email pitch templates for proactive and reactive PR and media contacts cheat sheet. 

How to respond to a press request - £27

  • Have you seen requests from journalists wanting products, stories or expert comment and think what you have would be perfect? But you don't reply because you're unsure what to write in your emails?
  • This masterclass teaches you everything you need to know to confidently pitch to maximise your chances of getting press coverage. 
  • PLUS get 3 email templates for replying to product, story and expert comment/tips requests. Just copy, paste and add in your information. There's a checklist to make sure you have included everything you need to in your reply.

Not sure which course is right for you and your product business?

Get in touch and let's have a chat about your PR needs.

LOUISE COX PR

Helping product based businesses master the PR process so they can get featured in the press to reach new audiences and grow their business.

All photography, thanks to Louise Young Photography

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